Most people understand that it’s almost always better to shop with a local store or small chain than at a national, big-box store. You walk into a large chain store, and there is something generic and uninviting about the experience. But it’s more than that.
At Nick’s of Clinton, we have deep roots in our community and believe strongly in supporting local businesses. Sure, we benefit when you choose to walk through our door instead of picking the chain store down the street. But the truth is that you benefit as well.
Here are the reasons why you should choose Nick’s of Clinton and continue to support local businesses:
Get Personalized Service
The number one benefit to shopping with a local grocery store like Nick’s of Clinton is that you’re not just another number. Today’s consumers overwhelmingly appreciate personalized service, and you’re unlikely to get that from a big-box store.
When you regularly shop at your local grocer, you’ll form relationships with employees who will understand your wants and needs. Even from your first visit, you’ll get the personalized service you deserve, whether it be at the meat counter, deli, or spirits section. Big chain stores are often limited by corporate policies, but a local store won’t have many of these constraints.
Many national retailers are just generalists, meaning they don’t specialize in much of anything. Local stores like Nick’s of Clinton offer a different perspective and experience. When you shop at a local store, you are more likely to get an expert opinion about the items you are purchasing.
To compete, local shop owners and their staff must become experts. For example, if you are having a backyard barbeque and aren’t sure what type of meat will be best for your guests, ask one of our butchers for advice. We can even help you put together catering menus and help you select the right beer, wine, or spirits that will go best with your meal.
More Local Connections
Society has become more transitory. But that’s not necessarily a positive. People still yearn for connections, and this is something your local businesses can provide much better than a national chain.
At Nick’s of Clinton, we have been a staple in the community for over five decades. Our business takes tremendous pride in being a family-owned and run organization. When you shop at Nick’s, you not only make connections with us but also others in your community.
Support the Local Economy
When you shop at local businesses, your spending dollars help create more jobs. One civic economics study compared the economic impact local businesses had on a city compared to national chain stores. The study found that 78.6% of revenue from local businesses was recirculated back into the local economy, with nearly 43% of that coming from labor and profit. On the other hand, national chains recirculated just 30.4% of their revenue back into local economies.
It’s important to remember that shopping locally supports the business owners and the people who work for them. A national chain won’t think twice about cutting staff or closing a store entirely, but you’re unlikely to find a local store that would take these decisions lightly.
Keep Our City Unique
If every city you visited or considered moving to had the same dozen or so national retailers, there wouldn’t be much to get excited about. One of the things that make our communities unique is local businesses like Nick’s of Clinton.
People show pride in their community by shopping locally. When visitors come into town, they often try to figure out “where the locals shop” so that they can get the best quality food and service. At Nick’s, we are proud to be the local grocery store of choice in Clinton.
Shop at Your Local Grocery Store – Nick’s of Clinton
Nick’s Supermarket is a family-run business that has been proudly serving its local community for over 50 years. Our business was built on a foundation of delivering the highest level of customer service along with superior quality products.
When you shop at Nick’s, you get a full-service experience. We provide one-stop shopping for all your needs, including full-service meat and deli departments, an extensive selection of beer, wine, and spirits, and our signature line of Nick’s products, including seasonings, sauces, meatballs, and pastas.
If you’re ready to shop local, come into our store today to get the personalized treatment and quality selection you deserve.